I worked full time at Coty in London for a few years and when I went freelance, I would contract to them to work on various campaigns. I worked on Rimmel, OPI, Sally Hanson, Bourjois and Miss Sporty.
Together with the amazing design and POS team, we created the following elements for in-store campaigns.
Scandal-eyes Superdrug store takeover. This project entailed creating all of the below elements including window and floor decals, front and back of counter branding as well as posters.
Rimmel 'The Only 1 Matte Lipstick - Major Matte' Promotion in Superdrug
OPI / Hello Kitty colab campaign leaflet and reuseable in-store POS
Gloss was a magazine created by Coty for Superdrug stores. It featured ads and promotions for all Coty products available in store.
These are a few Miss Sporty promotional stands which went into Superdrug stores. Miss Sporty was a youthful brand which featured a lot of education on stands as it was marketed as 'Your first make-up brand', so designs were always eye-catching and vibrant.
